What is the Committed to the Future approach?

Modified on: Thu, 24 Apr, 2025 at 4:05 PM

We are committed to promoting sustainable food. This translates concretely into the establishment of sectors resulting from production methods that respect resources and biodiversity.

We have thus launched the “Committed to the Future” approach, which embodies our 4 commitments:

• A responsible production method

• Transparency and traceability

• Resource management

• Quality and safety


Apples and flour are the first two products to benefit from this new approach. Our ambition is to deploy it to all raw products of our distributor brands by 2025. 

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